A
Brief History
Mention Modulus Guitars
to most players, and there will be some sign of recognition. Perhaps
something to do with carbon fiber bass necks or exotic wood bodies.
They might even remember that Modulus made the first carbon fiber
necked basses back in the 70s. What they may not know is how the
history of Modulus and the history of San Francisco as a mecca
for modern bass design are woven together.
Back in the mid-70s, Geoff Gould was an avid bassist as well as
an aerospace engineer. While working at Ford Aerospace, Geoff was
part of the team that constructed the carbon fiber dish antenna
for the Voyager I space probe. As he learned more about carbon fiber,
it occurred to him that it might just be the material to solve the
common problems he had experienced with every bass he’d ever owned-
Dead spots, warping and lack of sustain.
At the same time that Geoff was figuring out what it would take
to use carbon fiber to build a bass neck, Rick Turner was moving
forward with the company he co-founded, Alembic. Long recognized
as the founders of the modern school of bass design, Alembic had
grown from turning out ultra-modified semi-hollow basses for the
top players of the time to crafting stunning handmade, exotic wood
instruments of original design. Geoff had the idea. Rick had the
know-how and ability to make the necks. In January of 1977, Gould
and Turner presented the first limited production instruments at
the National Association of Music Merchants convention. In 1978,
an application was filed for a patent for carbon fiber musical instrument
necks ( U.S. Patent # 4,145,948).
Geoff opened up his own shop making Modulus Graphite instruments
in the heart of San Francisco. The city was also the home to Stars
Guitars, Tobias Guitars, Furman Sound, Alembic and others. Rick
went on to establish Turner Guitars, which thrives today in Santa
Cruz, CA, producing beautiful handmade instruments.
The small, dedicated crew at Modulus hand-laid carbon fiber necks
one at a time in molds, while the wood shop turned out exquisite
exotic wood bodies. These painstakingly crafted basses and guitars
established Modulus as an innovator and leader in the premium instrument
marketplace. For nearly 20 years, the original carbon fiber neck
concept evolved and matured. The Quantum series stands today as
an ultimate expression of forward-looking bass design.
In 1995, Gould left to pursue other business opportunities and Rich
Lasner, formerly of Ibanez, Yamaha and Peavey came on board as president
of Modulus Guitars, LLC. May
1996 saw a move from the 7th Street facility in San Francisco
to a new purpose-built factory in Novato, 15 miles North of the
Golden Gate Bridg.e
Rich, and a crew of industry veterans, developed the innovative
Genesis series based on a fresh new concept of how a neck was constructed
and how it functioned. At the heart of the instrument is the patented
Genesis neck technology. A central component of ultra strong carbon
fiber extends from the tip of the headstock past the end of the
neck and deep into the body. Capable of
resisting many times the stress exerted by string tension,
this rigid structure contributes definition and sparkle as it frees
the resonant neck wood to shape the character of the instrument.
1997 saw the introduction of the award-winning Genesis guitar line.
1997 was also the year Modulus joined forces with Michael Tobias
Design to apply the Genesis technology to bass instruments.
Modulus joined forces in 1999 with renowned Aguilar Amplification
to develop a new preamp for their critically acclaimed Genesis Bass
line. The 2000 introduction of the Genesis VJ bass brings time-honored
design and state of the art technology together in a bass with appeal
to both modern and traditional players.
2001 saw the refinement and development of the Quantum, Flea and
Genesis lines of guitars and basses. Soapbar-equipped Genesis basses
and J-pickup loaded Flea basses joined the lineup along with the
semi-hollow Genesis G3SH guitars. Our Paint Shop team developed
the new Glass line of finishes for introduction at the Winter 2002
NAMM Show.
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